Our Italian name embodies unwavering determination to confront challenges head-on. As partners, we turn obstacles into opportunities, fighting for your success every step of the way.
I founded LOTTA Hospitality Design with a unique ability to blend experience and unconventional wisdom, always mindful of the perspectives of both guests and stakeholders.
With 14 years as Hilton's VP of Architecture & Design and experience at renowned design firms, I’ve developed a keen eye for uncovering unseen opportunities and solutions.
— VITO F. LOTTA —
Public Speaker | Design Juror | Advisory Board Member
The Hotel of Tomorrow
My joy for innovation and passion for
Hospitality was a natural pairing with
The Gettys Group - Ron Swidler, CEO.
Our 'H.o.T.' teams of hospitality experts
collaborated to ideate, prototype,
and test innovations for the near and
distant future of our industry.
Juror & Advisory Board
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American Institute of Architects
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Design Is Awards
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Gold Key Design Awards
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Radical Innovations - Judge
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Radical Innovations - AB
Speaker Engagements
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HD Expo + Conference
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The Lodging Conference
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Boutique Design New York
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JLL Project Management Ann.
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NYU Investment Conference
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NEWH Annual Conference
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Defining Hospitality Podcast
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Hospitality Design Podcast
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Hotel of Tomorrow Podcast
"Thank you, Vito!
We are thrilled to have your sustained engagement with Radical Innovation as Juror and Advisory Board. Your passion, insights, opinions, and experience hold immense value for our organization."
— Leah S. Blank, Director of Radical Innovations
The Hardy Group
Sustainability & Decarbonization
Hotel Marcel
1st Net-Zero Hotel in the United States
Adaptive-Reuse of Brutalist Masterpiece
Certified historic rehabilitation and adaptive re-use of mid-century modern Armstrong Rubber Company Building aka Pirelli Building, originally designed by Marcel Breuer in 1967.
"Our collaboration with the brilliant minds at Dutch East Design and the seasoned hospitality expertise of
Vito team at Hilton Global Design Services not only helped us convert
a beautifully brutalist midcentury building into a hotel but also established a new paradigm for conscious, forward-thinking design."
— Bruce Becker, FAIA, AICP, LEED AP
President
Becker + Becker Associates
Architect | Hotel Owner & Developer